Shane Cate Callum Danielle Meg2

Giving Back to the Community

Talent for Business Growth

A program to help Gold Coast businesses access student talent

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Experience 

HTG is a Gold Coast based company employing over 180 staff boasting a diversified portfolio of businesses across multiple sectors. While still very much a Gold Coast based company, HTG has a growing footprint globally.

The company attributes its success to ‘the individual contributions made by their team of highly qualified, peer-respected people who are experts in their chosen field’. HTG operates like a close-knit family, guided by their values of customer advocacy, curiosity, trust & integrity, friendship and professionalism. It’s hardly surprising that HTG was named as one of Australia’s Top 100 Places to Work.

HTG has strong convictions about giving back to the community and contributing to making a difference in the world, by supporting sustainable global projects that support services helping to eradicate poverty and hunger, as well as contributions to health, education, equality, climate action, sustainability and responsible consumption.

Student Engagement

They also run a number of programs engaging local students. Group Development Manager Danielle Norton-Smith says: “as a business we feel it is so important to give our youth the opportunity to learn and gain experience via school-based programs. As a business, giving back to young people is such a wonderful gift and we are very proud to be part of it.”

Recently HTG provided nineteen of TAFE Queensland’s Diploma of Graphic Design students with the opportunity to develop a creative recruitment pitch and presentation as part of an integrated workplace learning experience. The students developed an array of different campaign ideas based on their creativity and personality that aligned to the bold and innovative values of HTG.
“After reviewing all the presentations, we were delighted to offer two students the opportunity to bring their creative recruitment concepts to life. As an organisation we are still laughing at the thought of the memes being used in a social engagement campaign,” said Norton-Smith.

Campaign Inspiration

Danielle revealed that the recruitment project was conceived after a personal tour of the TAFE Queensland Coomera campus.
“I realised after viewing the amazing facilities at Coomera and meeting some of the students that we can build on the experience and skills to fulfil a business need, yet at the same time allow the talented students to put their creativity to the test of a real-life scenario.

“We have been blown away by the level of professionalism of the student’s confidence and creativity in their final artwork submissions. Our organisation is always looking for outstanding employees and our culture is to recognise and celebrate our team members and company successes. We thought that this collaborative project with TAFE Queensland instils what we do each day. We don’t just pay lip service to our culture, we live and breathe it.”

*Photo: Shane Deragopian (HTG Marketing) and Danielle Norton-Smith (HTG Group Development Manager) flank TAFE students Cate Hammond, Callum Schilg, and Meggan Zilschke.